DH 09: The Individual Designer 04/05/10

Original design: The Wheel
Classics in style
Who is this?
Proto Movable type
Pictograph to actual “writing”
Before Printing Press. Tiresome but lovely….
Pre printing
The mother of all printing presses.
Significance of the mint
My man, Johanne
Holy MT!
Who paid for this?
Luther and the broadsheet and how he went “viral”
Changed the world?

Peas in a pod?
Designer vs Artist?
Works
Fame from important painting and drawing. Classic!
The Human Form
And then the gears of war
Hand of David
La Mama Mia
Technological Leap called a “lock”
Add a wheel…
Crank and Rod
Valuable? Hell yes!!!

Watch

ASSIGNMENT:
READ: Leonardo or Michelangelo: who is the greatest?
READ/Listen: Luther went “Viral”
VIDEO: Watch “The Day the Universe Changed”

PP 10: 04/02/19

REVIEW:
– Experiment with FB live. Try it out!
– Experiment with Instagram live. Try it out!
– Post archives to your scratch site
*** But first, uoMe ***
– The first draft of Business card Design (+ optional letterhead)
— Incorporate feedback
— Iterative process
Ready to Print?
Cheap?
– Do the research. Talk to people.
– Business card: Due as part of your Final.

Live Streaming vs. Asynchronous Media
What is the difference?
Examples – email, youtube channels, podcasts
Yes, podcasting is a thing.

– Get into Groups of 2-3
Next week, come in with a Live Streaming or Asynchronous Media plan.
– should involve interaction with a live audience
– must be AT LEAST 5-10 minutes in length
– Include metrics. How many participated, etc.
– Technical details: Schedule

1. Media content with interaction – A one-time event ***
2. Make art or stage a performance. More of a “Broadcast model” with limited interactivity but still “live” **
3. Asynchronous – Meaning serialized (more than 1 episode. video or audio – Podcast) **

ASSIGNMENT:
Create a Live Streaming or Asynchronous Media plan. Present.
Edit Business card design
Start uploading content – Portfolio, website.

DH 08: Presentations 03/29/19

Present!
Upload your Answers + Presentation to Digication

Armor was Global.
Some Modern Armor is design as practically well.
Balance – design and counter design
Evolution. Local Example.

Don’t forget the buildings…
There’s a starman waiting in the sky
First Atlas
Is this a map?
Survey all of the land
Egypt and Geometry
One of the oldest
World according to Greeks
Silk Map
Tabula
Medieval World
The age of exploration
We are used to this. Have a look at older examples I brought in.
Compare
READ: 12 Maps

PP 09: 03/26/19

REVIEW:
Practice & Preparation (DUE: 03/26):
Research – find at least 3 (three) companies you could see yourself working for (the companies can be in more than one industry). Research the companies. Learn all you can about them. How would you make this company better?
Practice – Come up with the 10 questions you think they would ask you and think about your answers. Then, come up with 10 questions YOU would ask in an interview.
Briefly review in class. Turn in (Digication)
– GIVE a quick summary

STRATEGY:
1. Goals:
2. Target Audience:
3. Competitive Research:
4. Choose Channels:
5. Content Strategy:
6. Engage:
7. Metrics and Analysis:

Goal: Using Social Media to drive users to your ….?

– Set up a scratch site
– Create: One (1) 3-5 minute video introduction as a Designer (put it on Youtube or Vimeo and embed on your scratch site – Show in Class. Email link to your scratch site)

Live Streaming:
Why Live?
This used to be common with sites such as justin.tv, ustream.com, etc.
But, technology evolves and streaming is quickly becoming a core service.
Facebook Live
Instagram live and archiving.
Insta video length?
Youtube: Same deal.
Privacy Issues? Use filters on FB
Ideas and examples

What’s next?
In marketing and sales, marketing collateral is sometimes considered the collection of media used to support the sales of a product or service. Historically, the term “collateral” specifically referred to brochures or sell sheets developed as sales support tools. These sales aids are intended to make the sales effort easier and more effective.
– Business Cards
– Letterhead (Optional)

Plenty of resources online.
Free templates Available.
Think carefully about you design.
Business cards and optional Letterhead will be part of your final deliverables.

ASSIGNMENT:
– Experiment with FB live. Try it out!
– Experiment with Instagram live. Try it out!
– Post archives to your scratch site (experimental)
– The first draft of Business card Design (+ optional letterhead)

DH 07: CATHEDRALS AND ARMS 03/22/19

Review: Major Project No. 1. Due 03/29
Pride before the fall
Change
Byzantine architecture and Art
Roman sculpting
The Devil is in the Detail
Light inside
Temple vs Church
Basilica to the Cross
Hold up, now!
Domes to domes
Back to the cross
Massive and delicate
Gothic Arches
Let there be light
Many Examples to see
The best Jewel in the Crown.
My personal favorite – Mt. Saint Michel

Romans and Post Roman
Like the Movies
VIDEO: Crecy
The Winner?
Can and opener
Move around
VIDEO: Armor

ASSIGNMENT:
READ: Medieval Architecture
VIDEO: Armor
Review: Major Project No. 1 – Due

PP 08: 03/19/19

Practice & Preparation (DUE: 03/26):
Research – find at least 3 (three) companies you could see yourself working for (the companies can be in more than one industry). Research the companies. Learn all you can about them. How would you make this company better?
Practice – Come up with the 10 questions you think they would ask you and think about your answers. Then, come up with 10 questions YOU would ask in an interview.
Briefly review in class. Turn in (Digication)

Salary Negotiations:
Strategies
P.I.E

Social Media:
Some good…
Some bad: An interesting Point
– Agree? Not Agree?

STRATEGY:
1. Goals:
2. Target Audience:
3. Competitive Research:
4. Choose Channels:
5. Content Strategy:
6. Engage:
7. Metrics and Analysis:

Don’t forget about #hashtags
Help
Hashtag headaches
#hashtagfail

ASSIGNMENT:
– Set up a scratch site
– Create a Social Media strategy.
_ Start thinking about the hashtags you will be using
– Create: One (1) 3-5 minute video introduction as a Designer (put it on Youtube or Vimeo and embed on your scratch site)

DH 06: ANCIENT TO MIDDLE AGES 03/08/19

Greek Gears
Roma
First the Greeks, then Romans to roads and Incas as well.
When in Rome, remember to do as Romans do….
The center of the WORLD
Time
The Dome and more.
Arch Vs Post
Architecture book
VIDEO: Roman Armor/Tactics
Roman Protection
VIDEO: Roman Army Structure
VIDEO: Roman Siege Weapons

All good things, come to an end….
Church & Knights
Older Churches & older knights?
In between?. StartArrival.
A new Style?
Mudejar Example
The reverse also happens

Assignment:
READ: The Roman Forum
READ: Famous Historic Buildings
READ: Greek vs Roman

PP 07: 03/04/19

REVIEW:
Midterm:
– Complete Worksheets and Structure of your Parachute method (petals and flower). Present structure with supporting list of priorities.
– Complete Mood Board and personal branding elements (logos, brand, color, font). We should see this reflected in your social media accounts and website/portfolio.
– Apply your branding elements to your social media accounts and website/portfolio – see above.
– Complete BETA version of Website/portfolio. Integrate your social media accounts (with edited profiles). A BETA does not need to include a final Domain.

PRESENTATION:
Master’s Program

After Spring Break, we will focus on interviews, applications, and social media (metrics, best practices, integration with your professional profile), and streaming media.
Who are you…as an Artist?
Who are you…Your philosophy?

Make sure you have read, Chapter 9 and 10.

ASSIGNMENT:
SPRING BREAK

PP 06: 02/26/19

REVIEW
– Portfolio content categorized (images, video, audio, other in categories – Graphic Design, Illustration, Game Art, etc)
– WORK ON YOUR INITIAL DESIGN CREATIONS (Logos, colors, fonts that will translate to your online brand)
– READ Chapters 9, 10.

– Practice & Preparation:
Research – find at least 3 (three) companies you could see yourself working for (the companies can be in more than one industry). Research the companies. Learn all you can about them. How would you make this company better?
Practice – Come up with the 10 questions you think they would ask you and think about your answers. Then, come up with 10 questions YOU would ask in an interview.
Briefly review in class. Turn in (Digication)

READING
Review 9, 10.
Salary and handicaps
Preparation for Mock interviews.
When – Sometime after Spring Break.

ASSIGNMENT
Midterm:
1. Complete Worksheets and Structure of your Parachute method (petals and flower)
2. Complete Mood Board and personal branding elements (logos, brand, color, font)
3. Apply your branding elements to your social media accounts and website/portfolio
4. Edit Social media and online profiles
5. Complete BETA version of Website/portfolio. Integrate your social media accounts. A BETA does not need to include a final Domain.
Work on your Midterm deliverables (Due next week). You will be presenting the above material in class.