Category Archives: DAAT315

PP 05: 02/19/19

REVIEW:
– Read chapter 8 (Interviews)
– (CV) Resume – Draft. Turn in via Digication AND a printed copy.
– Edit ALL of your professional Social Media Profiles.
– Personal Brand: Creative Brief (Mood Board. Draft – Show in class)

Apply. Establish best practices moving forward.
Look at the shape…
Consistency across platforms
Compare
Be creative!
A good, “How to”.
– Start implementing changes now.

Happy Birthday! and many more?
Snakes can tweet? This one can…
You are such a Weiner
You too can be a “Carlos Danger”

Before Twitter? we had CB
Phreak Out!!
Before they were legit
My first Podcast
BBS, with art
Early commercial networks
Chat with me
Before Facebook
Brand matters little, VW

READING:
Chapter 8: All about interviews.
Practice and Preparation
Appearance – Important – but variable (Style! Research the company culture).
Resources by Google

Practice & Preparation:
Research – find at least 3 (three) companies you could see yourself working for. Use your work on the Parachute (Petals/flower). What would make you happy?
The companies can be in more than one industry.
Research the companies. Learn all you can about them. How would you make this company better?
Practice – Come up with the 10 questions you think they would ask you and think about your answers. Then, come up with 10 questions YOU would ask in an interview.

ASSIGNMENT:
Portfolio content categorized by next class (images, video, audio, other and description- Graphic Design, Illustration, Game Art, etc)
Start refining and working on branding (it will end up on Websites, social media, business cards, etc)
– SHOW YOUR INITIAL DESIGN CREATIONS NEXT WEEK
See “Practice & Preparation” above. Complete the Research and Questions. Present next week.
READ Chapters 9, 10.

PP 04: 02/12/19

REVIEW:
Revised Syllabus!
– Read Chapter 7
– Continue working on your Parachute Method worksheets and Structure (Start with a structure, then categories, then priorities per category)
– Organize all your portfolio content and SM links (test them first).
– Website/Portfolio platform experiments
Are you rushing??
Make no mistake, poor choices matter…

IMAGES: All of these platforms provide you with templates. Do a little research and find out what their image parameters are. Dig around. Use Google for help.
Themes/Templates matter

TEXT: Use the dummy text at the beginning of the development process. Here are some useful links:
The Standard
Amusing

TESTING: Structural – On as many platforms and devices as possible (iPhone, Android, Mac, PC, Tablet). Once images and text are added, check for broken links and missing/incorrect images.

>>Present in class
Know the limitations

READING:
Google is your new resume?
Profiles are important
LinkedIN=portant
Video is effective
CV Basics

Personal Brands
Start with a “Mood Board”

ASSIGNMENT:
– Read chapter 8 (Interviews)
– Resume Draft: Edit or create a new one. Turn in next week via Digication.
– Personal Brand: Creative Brief Draft (Mood Board. Show in class)
– Edit ALL of your professional Social Media Profiles.

PP 03: 02/05/19

REVIEW:
Discuss Chapter 4,5
Worksheets (Petals)
Structure (Flower)
Document.
This will be part of your Midterm grade (March).

WEBSITE/PORTFOLIO:
Examples
jpeg vs png/gif
Flickr or Google
Video options
What about Sound?
Sort your SM
https://www.facebook.com/jmparada
Compare to:
https://www.facebook.com/juan.parada.31508

Birth of Internet
Before the WWW
Problem with Web Design
Fixed Width vs Adaptive
Evolution of the Web

Web Site Development Options:
Wix
SquareSpace
ArtStation
Wordpress (.com and .org)
Themes!
Tumblr?

ASSIGNMENT:
– Read Chapter 7
– Continue working on your Parachute Method worksheets and Structure (Start with a structure, then categories, then priorities per category)
– Organize all your portfolio content and SM links (test them first).
– We will start with your initial Website/Portfolio platform experiments. Be prepared to show at least 2 examples (Even if you already have a site, try something new), next class.

PP 02: 01/29/19

What did you think? Problematic to say the least.
Busted?
What is it good for, then?
Did you get the Book?

SM Platforms:
Facebook
LinkedIn
Twitter
Instagram
Pinterest
YouTube/ Vimeo
Snapchat

Portfolios/Web:
Dribbble* Requires invite
Behance
Tumblr
Wordpress.com
Wix
SquareSpace

Metrics:
Google Analytics
Hootsuite

Email:
outlook.com
live.com
ymail (yahoo)
etc…

REVIEW:
Take a moment to gather the following and talk about them:
1. Review your brand. Google yourself. Analyze your social media with a critical eye.
2. Buried Treasure – gathering portfolio items in the most useful format. Show your selections… IF you can…
Is there anything to show ONLINE? Present.
Audience – Participate with feedback.
What did you learn about your brand and what is actually out there?
Thurday: Opening at 4:40 PM
Categories are Key

READING:
Parachute?
Dream Job?
Newly minted: 1995
– 1st Job out of college: Paralegal found through a college connection
– 1st job out of Grad School: HTML developer through a school connection.

Chapter 4, 5:
Grid
Grid: filled
Flower or Diamond:

ASSIGNMENT:
1. Read chapters 4, and 5
2. Start working on your priorities (Worksheet: Grid)
3. Think about the “Flower” (Diamond). Come up with a structure. Who are you and what do you want professionally?
4. Organize your portfolio material and think about your Social Media footprint and a URL (domain name). We start building websites next class.

PP 01: Intro

Review Syllabus
Reading – What Color is Your Parachute? 2018, by Richard N. Bolles
Social Media Management
Live
Biz cards
Website
Perspective?

Examples of Sites you will need to explore:
SM Platforms:
Facebook
LinkedIn
Twitter
Instagram
Pinterest
YouTube/ Vimeo
Snapchat

Portfolios/Web:
Dribbble* Requires invite
Behance
Tumblr
Wordpress.com
Wix
SquareSpace

Metrics:
Google Analytics
Hootsuite

Brand matters little, VW

ASSIGNMENT:
1. Buried Treasure – gathering portfolio items in the most useful format. Think about that and bring examples for next week
2. Review your brand. Google yourself. Analyze your social media with a critical eye. Be ready to talk about it
3. Read chapters 1,3, and 6